04
Apr
Work-Life Balance in 2023
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We strive to create an environment that promotes a healthy work-life balance. We understand that our employees have lives outside of work and support them....
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All Articles
03
Apr
With multiple uses and applications, there is something for every medical to recreational user. But what exactly is the percentage that use cannabis?...
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03
Apr
Smart bosses know that success comes from hiring smarter employees. The smartest CEOs and business owners recognize the power of a good team but acknowledge that shortcomings in the company or issues are ultimately their responsibility. Ego has no place in the hiring process. Smart bosses know that they can't do...
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03
Apr
In today's digital age, marketing and advertising play an integral role in the success of any business. The right marketing strategy can increase brand awareness, generate leads, and drive sales. However, finding the proper marketing and advertising agency to partner with can be challenging. Many businesses often consider two options...
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31
Mar
Corporate Social Responsibility (CSR) refers to the ethical behavior and actions of companies toward society and the environment. With continued generational changes in the consumer populations, it is becoming an essential aspect of modern business operations. With Millenials and Gen Z becoming the primary drivers of economies companies are adopting...
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23
Mar
I asked ChatGPT to write an article on why AI is bad for advertising: AI is nothing new in marketing and advertising as it has been used for years in the programmatic and ad platform technologies to improve the targeting and timing of ad placements to improve ROI for our customers,...
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20
Mar
How do you make sure that your team members are happy? How do you get everyone excited about coming to work each day? Read on for some great tips!...
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27
Feb
2023 is a pivotal year for Audiology Marketers, Practice Owners, and Hearing Clinics around the country. As you all know, the Over-The-Counter Hearing Aid Act of 2022 has created more unique challenges & competition for your business. The media didn’t really do you many favors with headlines like “Finally, Hearing Aids...
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23
Feb
If you want to stay competitive, then you need to understand the basics of what omnichannel marketing is all about....
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23
Feb
The process a customer goes through in deciding when and where to purchase an item they are considering is called the buyer journey or the buying cycle. This journey is a multi-step process that encompasses the entire process from awareness of the need, through the consideration and exploration phase, and...
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