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HIPAA can feel like a minefield for marketers, especially those involved in the sensitive area of patient recruitment. But fear not! This article breaks down the complexities of HIPAA into easy-to-understand terms, empowering you to navigate the regulations with confidence and protect patient privacy while achieving your marketing goals. HIPAA: The...

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The automotive industry is undergoing a transformation as consumer behavior continues to shift toward online car buying. What was once considered a purchase requiring a hands-on, in-person experience has rapidly evolved into a predominantly digital process. The convenience and accessibility offered by online platforms have pushed dealerships to adapt to...

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