Communication and effective processes are the two most important factor to success for any business. Not only for clients to have a positive experience but most importantly because clients will...
Read MoreCommunication and effective processes are the two most important factor to success for any business. Not only for clients to have a positive experience but most importantly because clients will...
Read MoreWho is your target audience and what is their name? A buyer persona is a full profile of what your ideal customer look like; what they do for a living, where...
Read MoreWhat is an IP and how to use it effectively in your marketing strategy? An IP Address is a unique number assigned to the internet connection at a physical location. This...
Read MoreBehavioral targeting is a hot-button topic as digital privacy continues to be an important subject with local, state, and federal agencies. Behavioral data is obtained through the consumer’s online and...
Read MoreConsumer data and tracking someone’s online activity is up for a heated debate in Congress, and at this point, it is still up to the individual to make sure they...
Read MoreData Quality The quality of a marketing list will make or break your campaign. And too often, we see the poor results and hear the frustrations from our new clients because...
Read MoreThe rise in digital information seeking prior to purchasing a new product has changed consumer habits and even more so since the forced behavioral change we experienced globally with COVID....
Read MoreOne of the most exciting developments in the automotive industry is the battle of the electric pickups. After Tesla Motors unveiled their Cybertruck, and the introduction of Rivian's R1T, more...
Read MoreIn a fascinating whirlwind interview, Elon Musk discusses an array of topics, from the current state of the automotive industry to his vision for the future. As with any Elon...
Read MoreDealertrack allows your buyers to sign all paperwork anytime, anywhere. During this unprecedented time, versatility and mobilization is key for any dealer. Using Dealertrack in combination with Diamond Media's Targeted...
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