25 Oct
IP Targeting: How It Works
Comments
What is an IP and how to use it effectively in your marketing strategy? An IP Address is a unique number assigned to the internet connection at a physical location. This...
Read More 
Author: Jayme Hill
13 Oct
Behavioral targeting is a hot-button topic as digital privacy continues to be an important subject with local, state, and federal agencies. Behavioral data is obtained through the consumer’s online and...
Read More
02 Sep
Consumer data and tracking someone’s online activity is up for a heated debate in Congress, and at this point, it is still up to the individual to make sure they...
Read More
29 Jul
Data Quality The quality of a marketing list will make or break your campaign. And too often, we see the poor results and hear the frustrations from our new clients because...
Read More
27 Jul
The rise in digital information seeking prior to purchasing a new product has changed consumer habits and even more so since the forced behavioral change we experienced globally with COVID....
Read More
07 May
The advertising world is on edge with the rollout of Apple’s iOS 14.5 updates. And with nearly 47% of all smartphone users in the United States owning an iPhone, this...
Read More
06 May
It’s national password day and let this be your sign to change every one of your passwords! It seems like every day, we hear about a new data breach where...
Read More
30 Mar
There are many new buzzwords right now as big companies like Google, Apple, and Facebook are making significant changes to how they track, identify, and allow business and marketing professionals...
Read More
12 Mar
Diamond Media Solutions is just one week away from the 1st anniversary of the "15 days to flatten then curve" remote working experiment, and what an enlightening year it has...
Read More
27 May
Every company has a certain set of values and principles that guide their team as to the quality of craftsmanship, job effectiveness, and overall quality. Here at Diamond we see...
Read More- 1
- 2