Author: Jayme Hill-Gardner

In today's digital era, advertising has become more data-driven. In this blog post, we'll be reviewing how AI is already positively impacting advertising....

Smart bosses know that success comes from hiring smarter employees. The smartest CEOs and business owners recognize the power of a good team but acknowledge that shortcomings in the company or issues are ultimately their responsibility. Ego has no place in the hiring process.  Smart bosses know that they can't do...

In today's digital age, marketing and advertising play an integral role in the success of any business. The right marketing strategy can increase brand awareness, generate leads, and drive sales. However, finding the proper marketing and advertising agency to partner with can be challenging. Many businesses often consider two options...

I asked ChatGPT to write an article on why AI is bad for advertising: AI is nothing new in marketing and advertising as it has been used for years in the programmatic and ad platform technologies to improve the targeting and timing of ad placements to improve ROI for our customers,...

If you want to stay competitive, then you need to understand the basics of what omnichannel marketing is all about....