Where do ideas come from? How do we get them? What should we do with them when they arrive?
I spent some time pondering these questions and was curious to know if ideas, good or bad, could be formed effortlessly by finding optimal conditions. I found that many great ideas come at specific times and situations. Take a look at the slideshow I put together for my Diamond Discussion to find tips on forming your next great idea and what to do next.
Keith Stewart is the Creative Director for Diamond Media Solutions.